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  • Fragrance Trends - Fall 2008

    Wholesale Supplies Plus closely follows fragrance trends and tries to bring those trends to customers.

    For the past several years, professionally published fragrance trend reports have not been terribly accurate for our industry.  Last year "destination fragrances" were suppose to be all the rage.  Examples:   Mediterranean Fig, Caribbean Rains and Haitian Vanillas.  They did not perform well.  In fact, I recently noticed that Yankee Candle had all of their destination scents on closeout.

    For those seeking 2008 fragrance trends, I feel best about giving you my personal observations.  These are based on customer feedback and sales. 

    Personal Care:  Ambers, Fruits and Florals. 
    Bakery scents are crossing over from candles.  
    Candles:  Natural aromas that compliment natural soy wax.

    Examples Include:

    Natural Aromas:  Essential Oil Blends

    I hope this provides you with some creative ideas for your 2008 Fall Product Line!  

    Wishing You Much Success!
    Debbie May
    1-800-359-0944


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